QED is an established provider of financial solutions not constrained by the requirements of more traditional lenders. This gives flexibility to service borrowers requirements with structured deals on the best possible terms.
To create a site that reflected QED’s professional and trustworthy approach to providing structured deals across a range of financial solutions. The facility to take on-line quote information which could be directly loaded into the client’s CRM system was a key requirement, ensuring QED could offer a quick and responsive service to clients.
cforce utilised the paintings of old masters to help portray stability, longevity, confidence and artistry. The ‘clean’ design, typography and graphics in complimentary tones, create a functional site that informs the user of the services on offer and provides plenty of opportunity for quotes/contacts to be created and fed directly into the clients CRM system.
Another important thing that we considered was the vast amount of devices that the clients may use in order to access the website, so a responsive design was essential. The final result is a responsive website that can be viewed from tablets, smartphones and desktops without compromising the quality, usability or content.